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快手,精神生活的“新基建”


更新日期:2021-02-03 09:32:26來源:網絡點擊:1717732
公積金買房流程,公積金可以取出來嗎,公積金提取條件,狄仁杰之西域妖姬,狍子養殖,狎妓

RONGGEZAI《HONGSHU》ZHONGXIEDAO:ZHESHIJIEDETUXIANGJIUSHIZHESHIJIEDEYIBAN。RUGUOTASHENGHUOZAI21SHIJI,YEXUTAHUISHUO,ZHESHIJIEDESHIPINJIUSHIZHESHIJIEDEYIBAN。

1WEIDEWENZISHEJIAO,SHENGJIWEI2WEIDETUPIANSHEJIAO,SHENGJIWEI3WEIDESHIPINSHEJIAO(BIETAIGANGSHUOWENZIYEYOUHOUDU,SHENJINGWANGLUOJUANJIJISUANJIUZHEMEFEN3WEI)。MEICISHEJIAOFANGSHIDEFANSHIGEXIN,DOUDAILAIJIAZHIDEYONGXIAN。

KUAISHOUZUOWEIDUANSHIPINDEBIZU,SHIPINDESHEJIAOFANGSHIJISHIKUAISHOUDEJIAZHIYONGXIANDIAN,YESHITATIQIANGOUZHU“GONGPINGPUHUI”HUCHENGHEDEJICHU:

TIANSHI,4GZHIQIANZHANDEDUANSHIPINXIANJI。

DILI,GONGJUDEQIANSHENDAILAIYIPIYONGAIFADIANDECHUANGZUOZHE。

RENHE,XIACHENSHICHANGDEGUANGKUO,DUOYANGXINGHESHENGJIDEKENENGXING。

KUAISHOU610YIMEIJINSHIZHIDEMAODINGWU,JISHITAYEJIDEKUAISUZENGCHANG,GENGSHITAZUOWEIJINGSHENSHENGHUOXINJIJIAN——XIANGGONGYEHUAJIEFANGWUZHISHENGCHANLIYIYANGJIEFANGJINGSHENSHENGCHANLI,YOUSHIZHIXINGDECHANSHENGJINGJIHUODONG——DECHIXUXING:ZAIWEIBEIXINDEJISHUHUOZHEJIAOHUFANGSHITIDAIZHIQIAN(XINDEFANSHI),TASHINENGCHUANYUEZHOUQIDE,CHENGCHANGKONGJIANHENDAQUEYOUWUFALIANGHUA,SUOYIZIBENSHICHANGHUIGEIYUJIAOGAOGUZHI。

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TU1:DIANYING《TOUHAOWANJIA》,LAIYUAN:WANGLUO

BENPIANWENZHANGFENWEISIBUFEN:01、610YIMEIJINDEKUAISHOUCHANGSHENMEYANGZI?02、SHEJIAOFANGSHIDE“FANSHI”GEXIN。03、JINGYINGZHEXUEYUTIANSHIDILIRENHE。04、JINGSHENSHENGHUODE“XINJIJIAN”。05、TUOLILINIANDECAIWUFENXISHIFANGXIANGXINGCUOWU。

YIXIAWEIZHENGWEN。

01

610億美金的快手長什么樣子?

KUAISHOUIPODEJUTISHUZI:FAXINGJIAWEI115GANGBI,QUANQIUFASHOU3.65YIGU,RONGZIEWEI420YIGANGBI,SHIZHIWEI4724YIGANGBI(ZHEHE610YIMEIJIN),ZHEHUANSHIWEIJISUANJISHITOUZIZHEMENXINGSHILVXIEQIQUAN(CHAOEPEISHOUXUANZEQUAN)DESHIZHI。

“QIANJINYIDE,YIGUNANQIU”SHIGANGGUKUAISHOUDAXINTOUZIZHEDEDEXIEZHAO,ZHEHENHANJIAN。TONGCHANGQINGKUANGXIA,YUEWENJITUANHEZHONGANZAIXIANDENGXIAOPANGU,CAIHUICHUXIANJIBAIBEIXIANGGANGSANHURENGOUDEKUANGCHAO,MAICAIPIAOSIDE。DAPANGUZEZHONGQIANLVXIANGDUIGAO,SUIBIANMAI,RANHOUKUAISHOUDEIPOGAIBIANLEZHEGEXIANXIANG:

1.5BEIRENGOU,MEITUANDEXIANGGANGFASHOUBUFEN;

9.5BEIRENGOU,XIAOMIDEXIANGGANGFASHOUBUFEN;

1219BEIRENGOU,KUAISHOUDEXIANGGANGFASHOUBUFEN(IFRXIAOXIKUAISHOUXIANGGANGSANHURENGOU1.28WANYIGANGBI/115GANGBIGUJIA/913.1WANGU)。

NEIME,SHIZHI4724YIGANGBI(ZHEHE610YIMEIJIN)QIEYIGUNANQIUDEKUAISHOUJIUJINGCHANGSHENMEYANG?

KUAISHOUCHENGLIYU2011NIAN,TADEQIANSHEN“GIFKUAISHOU”GONGYONGHUZHIZUOBINGFENXIANGGIFDONGTU,ZHESHIDUANSHIPINDECHUXING,2013NIANZHENGSHITUICHUKUAISHOUDUANSHIPIN,DAOJINTIANYIJINGSHIGUONEILINGXIANDENEIRONGSHEQUHESHEJIAOPINGTAI。

JIEZHI2020NIAN6YUE30RIZHILIUGEYUE,KUAISHOUDEZHONGGUOYINGYONGCHENGXUJIXIAOCHENGXUDEPINGJUNRIHUOYUEYONGHUJIPINGJUNYUEHUOYUEYONGHUFENBIEWEI3.02YIJI7.76YI。ZAITONGYIQIJIANNEI,RIHUOYUEYONGHUZAIKUAISHOUYINGYONGDERIJUNSHIYONGSHICHANGCHAOGUO85FENZHONG、RIJUNFANGWENKUAISHOUYINGYONGCHAOGUO10CI。

FUPANKUAISHOUSHINIANLAIDEFAZHAN,KEHUAFEN4GEJIEDUAN:

2011-2012NIAN,GONGJUXINGYINGYONG,JIANLILIULIANGRUKOU;

2012-2016NIAN,DUANSHIPINSHEJIAOPINGTAI,QUELIGONGPINGPUHUIJIAZHIGUAN;

2016-2018NIAN,DUANSHIPIN+ZHIBO,KUOZHANGSHEJIAOPINGTAIBIANJIE,CHUBUSHANGYEHUA;

2018ZHIJIN,LINGXIANDENEIRONGSHEQUHESHEJIAOPINGTAI,DUOLINGYU(DUANSHIPIN、ZHIBO、DIANSHANG、WANGLUOYOUXI、ZAIXIANJIAOYU、BENDIFUWUDENG)SHANGYEHUAQUANMIANJIASU。

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TU2:KUAISHOULISHI,LAIYUAN,FANGZHENGZHENGQUAN

KUAISHOUSUOZAIDEXINGYE,SHICHANGGUIMODA,ZENGSUKUAI,ZHESHITASHIZHIGAODA610YIMEIJINDEBIYAOTIAOJIAN。

JUAIRUIZIXUN,KUAISHOUSUOZAIDEDUANSHIPINHEYIDONGGUANGGAOSHICHANG,YUJI2025NIANGUIMODADAO4,653YI,2019-2025NIANCAGR(FUHEZENGCHANGLV)33.7%;ZHIBOXUNILIWUDASHANGSHICHANG,YUJI2025NIANGUIMODADAO4,166YI,2019-2025NIANCAGR(FUHEZENGCHANGLV)19.9%。CHUCIZHIWAI,KUAISHOUZAIDIANSHANG、WANGLUOYOUXI、ZAIXIANJIAOYU、BENDIFUWUDENGLINGYUYEKAISHISHANGYEHUABIANXIAN。

2020年1-9月,快手線上營銷收入133.4億元,同比增長212.7%;直播收入253.1億元,同比增長10.4%;其它服務收入20.2億元,同比增長24.9倍。

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TU3:KUAISHOUFENBUSHOURU,LAIYUAN:ZHAOGUSHU

BANSUIKUAISHOUIPO,YOUKANHAODESHENGYIN,YEYOUHENDUOKANSHUAIDESHENGYIN——ZHIBOSHOURUZENGSUFANGHUAN,DIANSHANGTake rate(HUOBIHUALV)BUGAODENG——DANZHEBINGMEIYOUDANGZHUZIBENSHICHANG“YONGQIANTOUPIAO”DEREQING,TOUCHU610YIMEIJINDEGAOGUZHI。JIUJINGSHISHENMEZHICHENGKUAISHOUDEGUZHI,TADESHANGYEMOSHIDEMOLIHEZAI?

02

社交方式的“范式”革新

TANXUNKUAISHOUDEMOLI,QISHIJIUSHITANXUNDUANSHIPINDEMOLI。DUANSHIPINCONG2015DAOZHIJIN,JINGLIYONGHUSHIYONGSHICHANGDEYUEJIN,2020NIAN6YUECHAOGUOLIULIANGBAZHUJISHITONGXUN。ERQIEDUANSHIPINRIJUNYONGHUSHICHANGZENGSUYUANKUAIYUJISHITONGXUN,DAO2025NIANRENMENSHIYONGDUANSHIPINHEZHIBOZUOWEISHEJIAOFANGSHIDESHIJIANJIANGYILANZHONGSHANXIAO。

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TU4:HULIANWANGYONGHURIJUNSHIYONGSHICHANG,LAIYUAN,SHENGANGZHENGQUAN

NISHIFOUSIKAOGUODUANSHIPINWEISHENMENENGYOUZHEZHONGMOLI?SHOUYAOYUANYINZAIYUDUANSHIPINTUIDONGLERENMENSHEJIAOFANGSHIDEFANSHIGEXIN。

15NIANQIANRENMENZAITIANYASHANGSHEJIAO,TIANYACONGWEIZHENZHENGCHENGQIHOU;

10NIANQIANRENMENZAIQQ、QQKONGJIAN(CHULEGUANGKONGJIANHUANNENGTOUCAI)SHEJIAO, QQSUOZAIDETENGXUNKONGGU,SHINIANQIAN(PCHULIANWANGSHIDAI)QIANFUQUANGUJIA10GANGBIZUOYOU,SHIZHI100DUOYIMEIJIN;

5NIANQIANRENMENZAIWEIBOHEMOMOSHANGSHEJIAO,WEIBOSHIZHIZUIGAO321YIMEIJIN,MOMOSHIZHIZUIGAO215YIMEIJIN;

JINTIANRENMENZAIKUAISHOUSHANGSHEJIAO,KUAISHOUSHIZHI610YIMEIJINQIBU,CONGSHICHANGREQINGNENGKANCHUTASHANGSHIHOUDAGAILVHUANDEZHANG。

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TU5:ZHULIUSHEJIAOPINGTAIBIAODAFANSHIDEBIANXIAN,LAIYUAN:ANXINZHENGQUAN

SHANGSHUGONGSISHIZHICONGXIAODAODADEYANBIAN,SHIJISHANGSHI“CHUNWENZI”→“WENZI+TUPIAN”→”WENZI+TUPIAN+SHIPIN“→“CHUNSHIPIN”DEYANBIAN,SHISHEJIAOFANGSHIDEFANSHIGEXIN,RENMENDEBIAODAYUELAIYUEWANZHENGHEZHENSHI:

CONGCHUNWENBENBIAODADEZHIYANPIANYU,DAOTUPIANBIAODADEYITUSHENGQIANYAN,ZAIDAOSHIPINBIAODAYUXIANSHIDEGAODUYIZHI。CONG10%DAO90%DETOUYINGZHENSHISHIJIE,BIAODAWANZHENGDUHEZHENSHIDUDETIGAODAILAIYONGHUSHIYONGSHICHANGDETISHENG,SHANGYEJIAZHIDETISHENG。

SHEJIAOFANGSHIDEFANSHIGEXINDEJINCHENGZHONG,KUAISHOUSHICHUNSHIPINSHEJIAOFANGSHIDEBIZU,CONG0DAO1,2013NIANCONGGIFKUAISHOUSHENGJIWEIKUAISHOUDUANSHIPIN,KAIQISHEJIAOFANGSHIDEFANSHIGEXIN。

XINLIXUEDASHIRONGGEHEMEIJIE(RENHEJUBEILIANJIESHUXINGDEDONGXI)LILUNJIAMAIKELUHAN,DOUYOUDUIZHEZHONGFANSHIGEXINDAILAIGENGDAJIAZHIDELUNSHU。

MAIKELUHANSHUO“MEIJIEJIXUNXI”,ZHENZHENGYOUYIYIDEXUNXIBINGBUSHIMEIJIEGEIRENMENDENEIRONG,ERSHIMEIJIEBENSHEN。RENLEIZHIYOUZAIYONGYOUMOUZHONGMEIJIEZHIHOU,CAIYOUKENENGCONGSHIYUZHIXIANGSHIYINGDECHUANBOHEQITASHEHUIHUODONG。MEIJIEZUIZHONGYAODEZUOYONGJIUSHIGAIBIANRENMENLIJIEHESIKAODEXIGUAN。

RONGGEDEJINGDIANZHUZUO《HONGSHU》YOUZHEMEYIDUANBIAOSHU:YONGYOUYIJIANSHIWUDETUXIANG,WOMENJIUYONGYOULEZHESHIWUDEYIBAN,ZHESHIJIEDETUXIANGYEJIUSHIZHESHIJIEDEYIBAN。YEXUDAOLEJINTIAN,RONGGEHUISHUO:YONGYOUYIJIANSHIWUDESHIPIN,WOMENJIUYONGYOULEZHESHIWUDEYIBAN,ZHESHIJIEDESHIPINYEJIUSHIZHESHIJIEDEYIBAN。

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TU6:ADAPOFEITUO,LAIYUAN:RONGGEZHUZUO《HONGSHU》

YISHIPINZUOWEISHEJIAOMEIJIEHENYOUQIANTU,DANXIANRANYISHIPINZUOWEISHEJIAOMEIJIEDEGONGSIBUZHIKUAISHOUYIJIA。DUANSHIPINYOUKUAISHOUHEDOUYIN;ZHIBOYOUKUAISHOU、MOMO、DOUYU、HUYA、TENGXUNYINLE(ZHIBOSHITENGXUNYINLEZUIDADESHOURULAIYUAN);CHANGSHIPINYOUAIQIYI、TENGXUNSHIPINHEYOUKU;YOUXIKUAISHOUYEZUO,DANTENGXUNHEWANGYISHIYOUXIJIEDEBAZHU。

KUAISHOUZUOWEIDUANSHIPINHEZHIBOWEIZHUDESHEJIAOPINGTAI,YOUYOUSHENMEBUTONG?WOMENRENWEISHITAGONGPINGPUHUILINIANDAILAIDELIANJIEGUANGDU,YIJISUIZHIERLAIDEJIAZHIYONGXIAN。

03

經營哲學與天時地利人和

GUOQU,SHEJIAOPINGTAIDEZUIZHONGSUMINGDOUSHILUNWEIJINGYINGMENDEFASHENGGONGJU。

ZAIWEIBO,YONGYUANDOUSHIYULEMINGXINGSHANGRESOU,BIRUMOUSHUANGNEISHISANTIANLIANGTOUBABANG,JIMAOSUANPIDESHIDOUNENGSHANGRESOU,ZUIZHONGCHULEGEDAIYUNDEDAGUA。ZAITwitter,GUOQULIANGSANNIANDEYONGHUXINZHI,YIJINGDENGTONGYUNEIGEMANZUI“MEIYOURENBIWOGENGDONGxx”DENANREN。

ERKUAISHOUZAINEIRONGFENFASHANGGENGJIANCHIGONGPINGPUHUI。

JUKUAISHOUGUANFANGDEBAOGAO,KUAISHOUZHIYOU30%DELIULIANGSHIFENPEIGEITOUBUREMENNEIRONG,SHENGXIADE70%DELIULIANGFENPEIGEIZHONGCHANGWEINEIRONG。

GONGPINGPUHUISHIKUAISHOUSHEQUZUIZHONGYAODETEZHENG,WEICITASHENZHIZAISUANFAZHONGYINRU“JINIXISHU”SUOXIAOLIULIANGFENPEIDEPINFUCHAJU。DANGMOUSHIPINREDUSHANGSHENGDAOYIDINGCHENGDUHUIYIZHIQIPUGUANG,BIMIANLIULIANGGUODUJIZHONGYUTOUBU。

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TU7:KUAISHOUDESUANFAFENFAJIZHI,LAIYUAN:KUAISHOUDASHUJUYANJIUYUAN

KUAISHOUSHIFOUDANGDEQIGENGGONGPINGPUHUIZHIMING,WOMENKEYITONGGUOSHUJULAIKAOCHA。KELAORUITONGJISHUJUXIANSHI,DOUYINHEWEIBOFENSILIANGZAI10WANYISHANGDEZHANGHAOZHONG,TOUBUZHANGHAO(FENSILIANGZAIBAIWANYISHANG)DEZHANGHAOSHULIANGFENBIEZHANBI21%、28%,ERKUAISHOUJINWEI13%。

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TU8:TOUBUZHANGHAOZHANBI,LAIYUAN:KELAORUI

BAFEITESHUO“KAOCHAQIYEDECHIYOUXING,WORENWEIZUIZHONGYAODESHIQINGSHIKANYIGEQIYEDEJINGZHENGNENGLI。WOXIHUANDEQIYESHINEIZHONGJUYOUCHIJIUSHENGCUNNENGLIHEQIANGDAJINGZHENGYOUSHIDEQIYE,JIUXIANGYIGEJIANGUDECHENGBAO,SIZHOUBEIKUANDADEHUCHENGHEBAOWEI,HELIHUANYOUXIONGMENGDEEYU”。

GONGPINGHEPUHUISHIKUAISHOUDEHUCHENGHE,ZHETIAOHUCHENGHEDEDANSHENGJIXUYAOCHUANGSHIRENTUANDUIYOUZHEGEXINNIAN,YEXUYAOTIANSHIDILIRENHE。

1)天時

KUAISHOUSHIDUANSHIPINDEBIZU,BISHIDETONGXUNJISHUHUANCHUYU3GSHIDAI,DUANSHIPINZHEPIANLIUNAIYUMIZHIDIWURENGUANZHU,KUAISHOUYIHENDILIANDEHUOKECHENGBENXUNSUJILEIJIQIANWAN、SHANGYIDEYONGHU,ZAIWAIJIEFANYINGGUOLAIQIAN,ZAI4GLAILINQIANJILEIHENDADEXIANFAYOUSHI。XINJINWANJIAYIPUHUILINIANRUCHANG,XUYAOHENDUOZIJINCAINENGDAIDONGFEILUN(BEISUOSIFAMINGDELILUN,TONGGUODUOCENGCICANYUZHEDEYOUHUA,DAILAISHENGTAIDEZHENGTIXUNHUANTISHENG)DEZHUANDONG。

2)地利

QIANWENJIANGGUO,KUAISHOUDUANSHIPINSHIYOUKUAISHOUGIFSHENGJIERLAI,TAYONGYOUDAPIZHONGZICHUANGZUOZHEDEDILI。ZHEXIECHUANGZUOZHEYIKAISHIJIUBUSHIBENZHUQIANLAIDE,CHUNCUIDE“YONGAIFADIAN”。SUOYI,MEIYOUTAIDUOLIULIANGQINGXIEDEGONGPINGPUHUILINIANNENGXINGDETONG。FANGZAIJINTIAN,XINJINWANJIAHENNANGONGPINGPUHUI,BUGEIYOUZHICHUANGZUOZHEDALIANGZIJINHELIULIANGBUTIE,FEILUNNANYIZHUANDONG。

3)人和

KUAISHOUYIKAISHIJIUZHANJUXIACHENSHICHANG,YONGHUMEIYOUNEIMETIAOTI,JUBEIHAINABAICHUANDEBAORONGXING。RENHEYIZHONGNEIRONGJIHUDOUYOUTADESHOUZHONG,ZHEZHONGBAORONGXINGZHIXIA,GONGPINGPUHUICAINENGXINGDETONG。XIANZAIRENMENSHENMEIYUZHIBUDUANTIGAO,NIBUZHUIQIUYOUZHINEIRONGFEILUNGENBENZHUANBUQILAI。

DUIYUJINGSHENXIAOFEIERYAN,NEIRONGPINZHIBUKEJIANGJI,ZHEKENENGHUIRANGYUANYOUYONGHURENWEIPINGTAIBIANlowERLIKAI,JIANGJISHIHENNANDEYIJIANSHI,XIANGQIDUONIANQIANKANDEYIBUDIANYING《JIAFANGYIFANG》。DANNEIRONGPINZHIKESHENGJI,ZONGYOUYIXIAOCUORENZHUIQIUJINBU。SUOYI,KUAISHOUSHICUNZAICONGXIACHENSHICHANGWANGYIERXIANSHANGSHENGDEKONGJIAN。

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TU9:NVMINGXINGZAIYEBUXIANGZUOPUTONGREN,LAIYUAN:《JIAFANGYIFANG》

GONGPINGPUHUILINIAN+TIANSHIDILIRENHE,CHUANGZAOCHUKUAISHOUZHEGESHEJIAOFENWEIZUINONGDEPINGTAI:TADEYUEHUOYUEYONGHUZHONG,YOU26%SHINEIRONGCHUANGZUOZHE(MEIYUESHANGCHUANDUANSHIPINYONGHU+ZHIBOYONGHU),ZAISUOYOUSHEJIAOPINGTAIZHONGPAIDIYI。

如果工業化調動了我國大多數人群的物理生產力,那么快手短視頻和直播作為平權先鋒,則調動大多數人群的精神生產力,又實質性的產生經濟活動:短視頻是廣告行業新的增長點,直播帶貨拉動社會零售總額的上升,直播本身又是不折不扣的文娛產業。

JINGSHENSHIJIEDERUANSHILIYUWULISHIJIEDEYINGSHILIYIYANGZHONGYAO,QIANMEILIANCHUZHUXIBAOLUO·WOERKEDE《SHIYUNBIANQIAN》JIUXIEDAO:YIGEGUOJIADEJUEQI,BUZHISHIJINGJIJUNSHIDENGYINGSHILI,HUANYOUWENHUA、KEJI、YISHUDENGRUANSHILI。

KEYISHUO,KUAISHOUSHIZHONGGUORENJINGSHENSHENGHUODEXINJIJIAN,ZHESHITACHENGCHANGZHUANGDADEDICENGLUOJI。

04

精神生活的“新基建”

SUOWEIDEXINJIJIANZHISUOYIDARE,SHIYINWEIZHEZHONGZAIQUEDINGXINGSHIZUDE,WENDING“CHOUSHUI”DESHANGYEMOSHI,WANGWANGSHIDIANWANGHEGAOTIEDENGSUOYOUQUANGONGYOUDEXINGYE。SUIZHUSHEHUIDEJINBU,KEJIDEFAZHAN,BUDUANYOUGONGSICHENGWEIXINXINGDEJICHUSHESHI。

BIRUALIBABA,TASHISHANGYELINGYUDEJICHUSHESHI。

BIRUUnity(TOUBUDEYOUXIYINQINGGONGSI),TASHIYOUXICHANGSHANGDEJICHUSHESHI。

DAZHIDEGEIXINJIJIANFENGELEI:

1)物理世界。比如5G基站、大數據中心、充電樁等新基建;

2)“橋”(連接現實世界與虛擬世界的橋梁)。數字核心部門,高通是安卓手機陣營的新基建,小米手機們搶驍龍SOC的首發搶的吵架;數字平臺領域,阿里巴巴、京東、PDD等平臺是商家的新基建;數字賦能領域,曠視、商湯、依圖、云從們是AI新基建。

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TU10:“QIAO”,SHUZIJINGJIDEFENCENG,LAIYUAN:ZHONGJINDIANJING

3)投影世界。人們在物理世界經歷一種生活,在網絡世界中投影這一種生活。也許他們一生都沒去過其它地方,但他們能在快手找到志趣相投的人。快手是投影世界最公平普惠的,它是人們最重要的精神生活的新基建之一,因為它能讓各個層次的人都能被看見(參見上文的“天時地利人和”)。

YUELAIYUEDUODETOUZIZHEHUIYISHIDAO:KUAISHOUSHIJINGSHENSHENGHUODEJICHUSHESHI,TAGENLEISIMEITUANZHEZHONGSHIFANGBENDISHENGHUOSHANGJIASHENGYUCHANNENGDEJICHUSHESHI,BENZHISHANGBINGWUERZHI。

WANGWANGMEIYIGEDALEIBIEDEJICHUSHESHI,DOUYOUHENDADESHANGSHENGKONGJIAN。ZHESHIYINWEIXINJIJIANGONGSIDECUNXUQIHUIHENCHANG:ZHIYAOBUBEIXINDEJISHUHUOZHEJIAOHUFANGSHITIDAI(XINDEFANSHI),TAJIUSHICHUANYUEZHOUQIDE,CHENGCHANGKONGJIANHENDADANYOUWUFALIANGHUA,SUOYIZIBENSHICHANGHUIGEIYUJIAOGAOGUZHI。

05

脫離理念的財務分析是方向性錯誤

HUOXUDAOLEZHELI,WOMENYINGGAIGENGLIANGHUADETANTANKUAISHOUGUZHIZHONG,TOUZIZHERENWEICUNZAIWENTIDEDIFANG。BIRUZHIBOSHOURUZENGSUFANGHUAN,DIANSHANGTake rate(HUOBIHUALV)BUGAODENG。

改編一句偉人的話:方向錯了,研究越多越錯誤。

KUAISHOUDEFANGXIANGSHIQUANLIDE“WANSHANTOUYINGSHIJIE”,RANGGENGDUODERENTONGGUOSHIPINBIAODAZIJI,RANGGENGDUOYANGHUADERENTONGGUOSHIPINBIAODAZIJI,RANHOURANGTAMENBEIGANXINGQUDERENKANJIAN。ERBUSHIQUZHUIQIUGUODUDESHANGYEHUA。

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TU11:“DONGYONGGUAIGE”HUANGCHUNSHENG,LAIYUAN:WANGLUO

NIKEYIJIANGKUAISHOUZHEJINIANDESHANGYEHUAJIASU,LIJIEWEICONGFOXIDAOBUGONGKE,BUQILEDUANSHIPINHEZHIBODEGUANGGAOSHOURU(ZHAOGUSHUZHONGDEXIANSHANGYINGXIAOFUWUSHOURU)。DANTADELIZUDIANYIRANSHI“WANSHANTOUYINGSHIJIE”,JUCINIKEYIKANDAO:

2020NIANYIQINGQIJIAN,RENMENYOUGENGDUOKONGYUSHIJIAN,ZAIZHEGUANJIANSHIQIKUAISHOUTOURUGENGDUOYINGXIAOZHICHU,XIANGYAORANGGENGDUODEREN,GENGDUOYANGHUADERENRONGRUDUANSHIPINHEZHIBODESHEJIAOFANGSHI,JISHIZHEYANGHUIDAOZHIDUANQIDEKUISUN。2021CHUNJIE,KUAISHOUHUANYAONA21YIYUANZUOYINGXIAO。

KUAISHOUDIANSHANGYEWUTake rateBUGAO,DAGAI0.7%,YUALIHEPINDUODUODENGZHULIUDIANSHANGPINGTAIMEIFABI。BUNENGHUSHIDESHIKUAISHOUMUQIANDIANSHANGGMVHUANBUGAO,2020NIANQIANJIUGEYUE2041YI,XIANZAIQUTIGAOBIANXIANLVWUYIYUJIEZEERYU,ZHONGDIANHUANSHIKUODAGMVGUIMODETONGSHI,BAOCHILIANGHAODEHUOYUEDU。

PINDUODUOZAOQIBIANXIANLVYEYIYANGBUGAO,2017NIANGUANGGAOSHOURU17.4YIYUAN,GMV1412YIYUAN,Take rate(HUOBIHUALV)WEI1.2%。ERQIEJINGZHENGHUANJINGYESHIBUYIYANG,PINDUODUOJUEQISHIMIANDUIDESHIALIJINGDONGSHUANGJUTOU,KUAISHOUMIANDUIDESHIALIPINDUODUOJINGDONGZHESANJUTOU+DOUYINZHEGEDUANSHIPINDUISHOU。

HUANYOUZHIBOYEWU,YUEFUFEIYONGHU2020NIANQIAN9GEYUEPINGJUNWEI0.6YI,TONGBIZENGCHANG23.5%,YIQINGQIJIANARPPUXIAJIANGYIDIANWENTIDAMA?ZHIYAOFUFEIYONGHUCHIXUZENGCHANG,ZHEGETOUYINGSHIJIEZAIWANSHANZAIFANRONG,WENTIJIUBUDA。

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女子隔離時遭“警察”性侵未遂?警方:系賓館工作人員  河北沙河女子隔離時遭“警察”性侵未遂:嫌疑人系賓館工作人員 已被刑拘   中新網邢臺2月2日電 (張鵬翔 李鐵錘)針對一女子在河北沙河一酒店隔離時遭自稱“警察”人員性侵(未遂)一事,河北省沙河市公安局2日晚間回應稱,犯罪嫌疑人張某飛系該賓館工作人員,并非沙河公安局民警,目前張某飛已被刑事拘留。 通報截圖   2月2日,一條標題為《女子在河北沙河一酒店隔離時,遭自稱“警察”人員刷卡入屋性侵:警方已立案》的信息在微信群、朋友圈等網絡平臺廣泛傳播。   針對此,沙河市公安局將初步查實的情況通報如下:經調查,范某和其妻子系2021年1月8日在..

昆明一外籍男子丟手機報假警被拘留  中新網昆明2月2日電 (王旌亞)記者2日從昆明市公安局獲悉,近日,一女子報警稱自己外籍男友的手機被人持刀攔路搶走,經民警調查后,事情真相竟然“反轉”了。   1月25日凌晨5時許,昆明市公安局盤龍分局新迎派出所警員接到一名女子報警,稱其外籍男友被人持刀搶走一部手機。接報后,民警立即趕往現場開展調查工作。   民警反復查看案發地周邊監控錄像、研判警情細節后,并未發現受害人被他人持刀搶劫等被侵害的情況。向受害人詢問案件相關情況時,受害人說出了事情的真相,該受害人不慎將女友送他的手機遺失,因擔心被女友責怪,故向女友謊稱自己被人持刀搶劫,..

如何過好健康安全年?這些方面都很重要  新華社北京2月2日電(記者沐鐵城)隨著春運開啟,越來越多的人踏上歸途,疫情防控與新春佳節交織在一起,如何過好健康安全年?   吃得安全   近期,車厘子、凍魷魚、奶棗等食品多次被檢出新冠病毒核酸陽性,受到普遍關注。如何保證食品安全?   國家食品安全風險評估中心副主任李寧表示,新冠病毒是呼吸道病毒,經消化道感染的可能性極小。新冠病毒核酸檢測主要是針對病毒的核酸片段,無論是活病毒、死病毒,都可能檢出核酸陽性;食品檢出核酸陽性,不代表它就具有傳染性。   她說,從全國各地對食品及其外包裝特別是進口食品及其外包裝的新冠病毒核酸檢測..

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